THE STICK: PROGRESSIVE ENFORCEMENT SYSTEMS
When positive reinforcement
fails to bring non-complying franchisees into line, stronger measures
are warranted. Like in the employment setting, progressive discipline
fairly applied and thoroughly documented achieves the company’s
goals by:
- Notifying the
errant franchisee of his violations;
- Letting him know
how to fix the problem; and
- Making clear
the consequences of continued breach.
Often, written notice
of non-compliance is enough to bring a franchisee into line. When, however,
the dealer is either unwilling or unable to correct the deficiencies,
progressive discipline allows the franchisor to terminate the franchisee
and reduce the risk of a lawsuit.
Design
a Discipline System
We help clients design progressive discipline systems and the notices,
communications and records that constitute the essential “paper
trail.”
A progressive discipline
system in a franchise system works best when:
- Dealers are
treated fairly and consistently;
- Notice of the
problem is provided at the earliest possible moment;
- The troubled
franchisee is made aware at the outset of the negative consequences
of non-compliance;
- The steps in
the discipline process are clearly spelled out to the errant franchisee;
and
- The franchisor
follows up on notices and warnings with inspections and additional
corrective steps.
The prospectively
designed system that is publicized to the dealers is the most successful.
At the Franchise Law Source, we can help you design and implement a
progressive discipline system that your dealers will support and that
will dramatically reduce your risk of litigation with franchisees.
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