CREATING PROGRAMS TO ENCOURAGE FRANCHISEE PARTICIPATION
Nothing empowers
franchisees more than being invited to drive change and progress within
your franchise system.
We can help you
engage franchisees and improve morale by implementing programs that
bring dealers into the process of improving your system and moving it
forward:
- New Product
Development
- Supplier Qualification
- Local and National
Marketing Programs
- Mentoring Programs
- Market Research
- New Franchisee
Recruitment
Your existing franchisees
can actually help you tremendously in these areas and many others. But
there are risks that we will address for you in these programs:
- Clearly define
franchisee input but franchisor control
- Assure compliance
with antitrust laws
- No restraint
of trade
- No illegal
price fixing
- Insure that your
franchisees don’t become “franchise brokers”
Our years of franchise
company experience can be invaluable in devising ways to profit from
your dealers’ creativity while minimizing the risks of getting
them involved.
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